Marketing & Sales Automation
How to set up HubSpot Chat in 7 minutes
Learn how implementing chat into your B2B website can increase your lead generation and improve customer service.
What’s The Deal with Data Studio?
Are you interested in a visual, easy-to-understand reporting dashboard? Look no further than Google Data Studio. Check out our overview of the platform and learn some tips and tricks.
Pardot Database Clean-Up
Spring is here. It’s time to clean up everything, including your database in Pardot. Use these tactics to clean up your Pardot instance in time for the beginning of Q2.
What’s All the Fuss A Bot?
Learn how to automate your buyer’s journey via the power of chat and use this channel to generate leads, drive conversations, and grow your business.
Optimizing Your Mobile Ad Strategy
Now that 80% of total internet usage takes place on mobile devices, it’s time to adapt your whole mobile ad strategy - from the way you set goals, to the way you nurture leads.
4 Fundamental HubSpot Email Automation Tips for 2018
What are you doing this year to improve your email strategy and automation knowledge to ensure you are meeting 2018 standards?
The FAQs of Lead Attribution, HubSpot Edition
Lead attribution is one of the most important processes you can have to drive sales and marketing alignment. In order to help you implement, here are some of the FAQs we hear most often.
8 Ways to Succeed at Marketing After Inbound ‘17
You’re about to get all the tips and tricks our SmartAcre team picked up in 4 days at Inbound 2017 in a less than 10 minutes! You’re welcome. In this blog, we’ll cover hot trends, tactics, and tips...
5 Key Marketo Product Features To Make You A Marketing Superstar
If you're looking for ways to leverage Marketo's unique product features to drive new leads to your sales funnel and increase ROI, look no further. These Marketo tips will make you a marketing automation...
3PL Central’s Organic Traffic Skyrockets 45% with User-Centric Website Redesign
SmartAcre and 3PL Central collaborated to redesign 3PL Central's website, making it user-centric and increasing organic traffic by 45%.
Two Hubspot Quick Wins for Immediate, Measurable Results
This blog outlines two “quick wins” we’ve recently implemented for our clients - which you can also implement in your Hubspot instance for measurable results that prove ROI can be achieved in just...
Maximize your Pardot Engagement Studio QA Process
Understand the basics of drip programs and the improvements that Pardot’s Engagement Studio from Salesforce makes to the process. We'll demonstrate the testing and reporting features of Engagement Studio,...
Toot Your Own Horn: How Lead Tracking Proves Marketing’s Value
Marketing teams always fight to show their value and earn their budget. Lead tracking and calculating ROI can prove your value and get your whole company on the same page.
The Google Site Search Alternative You’ve Been Looking For
On April 1, 2017, Google discontinued the sale and renewal of Google Site Search, meaning the product will be completely shut down by April 1, 2018. Once your contract with the paid site search expires,...
What You Need to Know About Lead Scoring and Lead Grading
Lead scoring and grading strategies can be developed by the marketing and sales teams to help determine patterns of sales qualified leads and define the point that sales should start their communication....
Customize Nurtures for the Buyers Journey With These 3 Engagement Studio Features
Learn the basics of actions, triggers, and rules and how to incorporate them into your engagement studio drip programs in the second video of our Pardot Engagement Studio Vlog Series. Watch now!
Introduction to Pardot Engagement Studio from Salesforce
Understand the basics of drip programs and the improvements that Pardot Engagement Studio makes to the process in the first video of our Pardot Engagement Studio Vlog Series. Watch now!
Plug that Leaky Funnel with Salesforce List Views
Welcome to the third video of our Getting the Most from Salesforce Lightning Series. The goal of this series is to help marketing and sales using the Salesforce Sales Cloud become familiar with the new...
Five Ways Pardot Engagement Studio will Impact Your B2B Marketing
If you’re a marketer that’s struggled with the complications and limitations that Drip Programs often impose, you’ve probably caught yourself daydreaming about a program that would take the headache...
Re-brand, Re-build, Re-engage
A client recognized the need to redesign their website and explained to SmartAcre that they wanted to reveal a site reflective of their innovative company culture. SmartAcre worked with BioDiscovery to...
Using Salesforce Lightning Experience List Views
Welcome to the second video of our Getting the Most from Salesforce Lightning Series. The goal of this series is to help marketing and sales using the Salesforce Sales Cloud become...
Getting Started with Salesforce Lightning
Welcome to the first video of our Getting the Most from Salesforce Lightning Series. The goal of this series is to help marketing and sales using the Salesforce Sales Cloud become...
3 Best HubSpot New Products and Features Released at Inbound15
“Only 8% of companies say that they have a tight alignment between Marketing and Sales.” - Brian Halligan - CEO and Founder at HubSpot The new products and features releases are in conjunction with...
Is Your HubSpot Instance Fully Integrated? Find out with SmartAcre’s HubSpot Scorecard
Getting the most out of HubSpot starts with ensuring that the marketing automation platform is fully setup with all its great features and tools. The HubSpot Scorecard is a quick checklist of features...
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